disease by using their story as a driver of societal change. In January 2022, when Stromae evoked his suicidal thoughts while singing L'Enfer on the set of the TF1 news, his announcement had the effect of a bombshell. The national suicide prevention number, set up a few months earlier, suddenly found itself in high demand. On BFMTV, Charles-Edouard Notredame, psychiatrist at the Lille University Hospital and deputy coordinator of the 31 14, praised his gesture. "There are people who call us and explicitly refer to the fact that they saw him on TV. Very clearly, we have a Stromae effect. He was able to demonstrate or express his difficulties and that encouraged them, it freed up a form of speech. Thus, by simply wanting to "touch others", the Belgian singer transformed his vulnerability into a militant act whose scope potentially saved lives.This media coverage of
